featured WHO Dementia Guidance and Hearing-Aid Claims: A B2B Communication Checklist
WHO’s updated dementia-risk guidance has renewed attention on hearing care. This checklist helps device brands separate guideline context, association, intervention evidence, product claims, and appropriate consumer action.
On 0 comments
AI Patient Activation in Hearing Care: What Device Brands Should Prepare
AI patient-activation platforms are moving into hearing care. Device brands need more than leads: they need governed content, accurate product data, clear handoffs, support readiness, privacy boundaries, and measurable outcomes.
On 0 comments